CALLING 4X4 CONTENT CREATORS

Are you a budding 4WD content creator? Whether you’ve got 500 or 500,000 followers, we’re looking for unique, eye-catching and well-built rigs to be part of our brand-new Creator Showcase category at the National 4x4 Outdoors Show.

This category is all about celebrating the vehicles behind the content - from touring setups and weekend warriors to full custom builds, sponsored rigs, and one-of-a-kind creations. If your build turns heads online and in person, we want to see it.

Why Enter?

  • Show Off Your 4WD! (It’s FREE to enter)
  • Exclusive Perks: Cars on display get 2 x free tickets to the show (worth $68) & free parking, as your car will be on display
  • Bragging rights
  • The winner will have their 4x4 featured on the front cover of the 2027 Event Show Map

Don’t miss out on this opportunity!

ENTER NOW (opens in a new tab)

SEE THE BUILDS BEHIND THE CONTENT

Get ready to explore some of the most impressive and unique 4WD builds at this year's National 4x4 Outdoors Show. The Creator Showcase will feature a handpicked lineup of finalists, showcasing the vehicles behind some of Australia's most popular and up-and-coming 4WD content creators.

From touring setups and adventure-ready weekenders to sponsored rigs, full custom builds and one-of-a-kind creations, visitors will have the chance to get up close to the vehicles that have captured attention both online and off-road. Meet the creators, hear the stories behind their builds, and discover the products, modifications and ideas that make each rig stand out from the crowd.

To make this feature extra juicy, we're opening up all rigs to a 'Peoples Choice' vote. The winning rig will walk away with a front cover feature on next year's show map. AND one lucky voter will be drawn to win an epic prize too! More info below!


 

EPIC BUILDS

 

 


 

NEW TO THE SHOW

 

 


 

VOTE FOR YOUR FAV

 

 


 

EPIC DAY OUT

 

 

 

EPIC PRIZES

 

4 CATEGORIES

 

FREE ENTRY

 

EPIC DAY OUT

Peoples Choice Vote

VOTE & ENTER A CHANCE TO WIN!

1. Visit the Content Creators Showcase at the Melbourne 4x4 Show.

2. Scan the QR code to the voting form.

3. Vote for your top 3 rigs.

4. Go in the draw with a chance to win a Lovells LSP Lithium Portable Fridge

Winner will be drawn after the show and will be contacted via the email entered in voting form.

 

Hosted by Sam Young 4x4

Sam Young 4x4 is one of Australia’s most recognisable 4WD content creators, known for his big builds, bigger personality, and no‑filter approach to the off-road scene. From high-horsepower custom rigs to real-world touring and gear reviews, Sam’s content takes fans deep into Australia’s toughest terrain while keeping it raw, entertaining and relatable.

With a fast-growing online audience, Sam has built a loyal community across multiple platforms, including over 73,000 YouTube subscribers and 118,000+ TikTok followers, alongside a strong presence on Instagram where he shares daily builds, behind-the-scenes moments and life on (and off) the tools.

Known for iconic builds like the “Naughty 40” and his passion for pushing limits, Sam has become a trusted voice in the 4WD world - combining hands-on mechanical know-how with a larrikin sense of humour that keeps audiences coming back for more.

Whether he’s hosting, building or putting vehicles to the test, Sam brings energy, authenticity and serious 4x4 credibility - making him the perfect fit to host the inaugural Content Creator Showcase.

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